{"id":28220,"date":"2021-09-01T16:30:13","date_gmt":"2021-09-01T14:30:13","guid":{"rendered":"https:\/\/www.groupfleet.com\/a-star-is-born\/"},"modified":"2026-05-18T11:00:05","modified_gmt":"2026-05-18T09:00:05","slug":"cupra-born","status":"publish","type":"post","link":"https:\/\/www.groupfleet.com\/en\/cupra-born\/","title":{"rendered":"A Star is \u2026 Born"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<div class=\"iv-modul__head\">\n<div class=\"iv-modul__head-text-right span_4_of_12 h-float-right\">\n<h2><span style=\"font-size: 18pt; color: #99a9ad;\">1 September 2021<\/span><\/h2>\n<p><span style=\"color: #ffffff;\">The number of new vehicle registrations is without doubt a barometer for the economic situation in a country. In Germany for example, the trend is a positive one overall \u2013 especially when it comes to electric vehicles. According to the German Federal Motor Vehicle and Transport Authority, sales of electric vehicles were over 300 percent higher than in the same month of the previous year. At the same time, the share of business registrations has increased further. Conclusion: e-mobility is gaining ground \u2013 especially among company car drivers.<\/span><\/p>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;26646&#8243; img_size=&#8221;large&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<span style=\"color: #ffffff;\">A new model from the unconventional challenger brand CUPRA is sure to play a part here. After all, the Spanish brand recently unveiled its first fully electric vehicle \u2013 the CUPRA Born. The progressive, compact e-vehicle impresses with an attractive choice of power outputs:<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<ul style=\"list-style-type: square;\">\n<li><span style=\"color: #ba896b;\"><b>System power:<\/b><\/span><br \/>\n<span style=\"color: #ffffff;\">110 kW (150 PS); power consumption in kWh\/100 km: combined 15.0; CO<sub>2<\/sub>\u00a0emissions in g\/km: 0; efficiency class: A+<\/span><br \/>\n<span style=\"color: #ffffff;\">150 kW (204 PS); power consumption in kWh\/100 km: combined 15.4; CO<sub>2<\/sub>\u00a0emissions in g\/km: 0; efficiency class: A+<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul style=\"list-style-type: square;\">\n<li><span style=\"color: #ba896b;\"><b>Maximum system power:<\/b><\/span><br \/>\n<span style=\"color: #ffffff;\">Up to 170 kW (231 PS); power consumption in kWh\/100 km: combined 16.0\u201315.7; CO<sub>2<\/sub>\u00a0emissions in g\/km: 0; efficiency class: A+<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul style=\"list-style-type: square;\">\n<li><b><span style=\"color: #ba896b;\">Acceleration:<\/span>\u00a0<\/b><span style=\"color: #ffffff;\">6.6 seconds (0 &#8211; 100 km\/h)<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul style=\"list-style-type: square;\">\n<li><span style=\"color: #ba896b;\"><b>Net battery capacity:<\/b><\/span>\u00a0<span style=\"color: #ffffff;\">From 45 to 58 kWh<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul style=\"list-style-type: square;\">\n<li><span style=\"color: #ba896b;\"><b>Range:\u00a0<\/b><\/span><span style=\"color: #ffffff;\">From 349 to 548 km<sup>1)<\/sup><\/span><\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]\n<div class=\"gridgallery vw_masonry mylightbox_group\">\n\t\t\t\t<div class=\"vw_masonry_item gg_img gg_img_3 gg_img_3_1  \">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"480\" src=\"https:\/\/www.groupfleet.com\/wp-content\/uploads\/2022\/09\/2021_CUPRA_BORN_003-640x480.jpg\" class=\"attachment-vw_small size-vw_small open_mylightbox\" alt=\"\" data-full=\"https:\/\/www.groupfleet.com\/wp-content\/uploads\/2022\/09\/2021_CUPRA_BORN_003.jpg\" data-desc=\"\" data-desc-class=\"mylightbox_desc_tl\" data-emission=\"{&quot;1&quot;:&quot;27329&quot;}\" \/>\t\t<\/div>\n\t\t\t<div class=\"vw_masonry_item gg_img gg_img_3 gg_img_3_2 mylightbox_hover \">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"480\" src=\"https:\/\/www.groupfleet.com\/wp-content\/uploads\/2022\/09\/2021_CUPRA_BORN_015-640x480.jpg\" class=\"attachment-vw_small size-vw_small open_mylightbox\" alt=\"\" data-full=\"https:\/\/www.groupfleet.com\/wp-content\/uploads\/2022\/09\/2021_CUPRA_BORN_015.jpg\" data-desc=\"\" \/>\t\t<\/div>\n\t\t\t<div class=\"vw_masonry_item gg_img gg_img_3 gg_img_3_3  \">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"480\" src=\"https:\/\/www.groupfleet.com\/wp-content\/uploads\/2022\/09\/2021_CUPRA_BORN_009-640x480.jpg\" class=\"attachment-vw_small size-vw_small open_mylightbox\" alt=\"\" data-full=\"https:\/\/www.groupfleet.com\/wp-content\/uploads\/2022\/09\/2021_CUPRA_BORN_009.jpg\" data-desc=\"\" data-desc-class=\"mylightbox_desc_tl\" data-emission=\"{&quot;1&quot;:&quot;27329&quot;}\" \/>\t\t<\/div>\n\t<\/div>\n\n<script type=\"text\/javascript\">\n\/*\n\t$('.vw_masonry').masonry({\n\t\tcolumnWidth: 1,\n\t\titemSelector: '.vw_masonry_item',\n\t\tpercentPosition: true\n\t});\t\n*\/\n<\/script>[vc_column_text]<span style=\"font-size: 18pt; color: #83b7c7;\">&#8220;The CUPRA Born is an absolute game changer \u2013 not only for electrification but also for the entire market. With its sporty character and its impressive appearance, the CUPRA Born will help to reduce CO\u2082 emissions and meet the European climate targets.&#8221;<\/span>[\/vc_column_text][vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; el_width=&#8221;30&#8243; accent_color=&#8221;#83b7c7&#8243;][vc_column_text]<span style=\"font-size: 10pt; color: #83b7c7;\"><strong><cite>Wayne Griffiths<\/cite><\/strong><\/span><\/p>\n<p><span style=\"font-size: 10pt; color: #83b7c7;\">Chair of the Board of Management of SEAT and CEO of CUPRA<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]\n\n<div class=\"article_paragraphimage article_paragraphimage_right ap_with_subline\" style=\"width: 40%;\">\n\t<div class=\"ap_img_wrapper mylightbox_hover\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"360\" src=\"https:\/\/www.groupfleet.com\/wp-content\/uploads\/2022\/09\/2021_CUPRA_BORN_006-640x360.jpg\" class=\"attachment-vw_small size-vw_small open_mylightbox\" alt=\"\" data-full=\"https:\/\/www.groupfleet.com\/wp-content\/uploads\/2022\/09\/2021_CUPRA_BORN_006.jpg\" data-desc=\"\" data-desc-class=\"mylightbox_desc_tl\" data-emission=\"{&quot;1&quot;:&quot;27329&quot;}\" \/>\t<\/div>\n\t<div class=\"article_paragraphimage_text\">\n\t\t<span style=\"font-size: 10pt; color: #ffffff;\"><strong>The design unmistakably features the DNA of CUPRA:<\/strong><\/span><br \/>\n<span style=\"font-size: 10pt; color: #ffffff;\">with the Born, company car drivers have a car which stands out from the crowd.<\/span>\t<\/div>\n\t<div class=\"clear\"><\/div>\n<\/div>[vc_column_text]<span style=\"color: #ba896b;\"><b>The design? Unconventional, emotional, refined<\/b><\/span><br \/>\n<span style=\"color: #ffffff;\">For Jorge D\u00edez, Head Designer at SEAT and CUPRA, the CUPRA Born&#8217;s design is multifaceted: \u201cIt emphasizes the CUPRA look and at the same time embodies the modernity of the highly developed electric drive.\u201d It also underlines the strong CUPRA character, whose combination of flowing lines and technical details symbolizes agility and performance.<\/span>[\/vc_column_text][vc_column_text]<span style=\"color: #ffffff;\">The car looks great on the outside and the inside too. The stylish interior of the CUPRA Born is specially designed to take full advantage of the benefits of digitalization. At the same time, the new model\u2019s environmentally friendly core is reflected in the interior. The bucket seats which feature as standard were developed in partnership with the SEAQUAL INITIATIVE and are made from sustainable materials obtained from marine plastics. In addition to the bucket seats, the CUPRA steering wheel with satellite buttons and the centre console inside the CUPRA Born convey a feeling of comfort and sportiness \u2013 with the driver at the centre of everything.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<span style=\"color: #ba896b;\"><b>Talking about the environment&#8230;<\/b><\/span><br \/>\n<span style=\"color: #ffffff;\">The CUPRA Born is CO<sub>2-<\/sub>neutral (net). This means that renewable energy sources are used along the supply chain and during raw materials production. Emissions from processes which cannot be made climate-neutral yet are balanced by environmental and project investments certified in accordance with the very highest standards.<\/span>[\/vc_column_text]\n<div class=\"mybutton\" style=\"text-align: center;\">\n\t<a class=\"button button_custom\" style=\"color: #fafafa !important; background-color: #ba896b; border-color: #d1d1d1;\" href=\"https:\/\/www.cupraofficial.com\" target=\"_blank\">Find out more<\/a>\n<\/div>[\/vc_column][\/vc_row][vc_row][vc_column][vc_separator color=&#8221;custom&#8221; accent_color=&#8221;#fafafa&#8221;][vc_column_text]<\/p>\n<div class=\"richtext abstractContentComponent parbase section\">\n<div class=\"grid-section grid-group\">\n<div class=\"grid-col span_12_of_12\">\n<div class=\"textmedia h-clearfix\">\n<div class=\"textmedia__inner textmedia__richtext\">\n<div class=\"richtext abstractContentComponent parbase section\">\n<div class=\"grid-section grid-group\">\n<div class=\"grid-col span_12_of_12\">\n<div class=\"textmedia h-clearfix\">\n<div class=\"textmedia__inner textmedia__richtext\">\n<p class=\"singlecolumntext\"><span style=\"font-size: 10pt; color: #ffffff;\">Status: 01.09.2021<\/span><\/p>\n<p class=\"singlecolumntext\"><span style=\"font-size: 10pt; color: #ffffff;\">\u00a9 Volkswagen\u00a0AG<\/span><\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"textimage abstractContentDialogComponent abstractContentComponent parbase section\">\n<div class=\"textmedia textmedia--right h-clearfix\">\n<div class=\"textmedia__inner\">\n<div class=\"textmedia__text \">\n<p><span style=\"font-size: 10pt; color: #ffffff;\"><i><sup>1)<\/sup>Electric range: CUPRA Born 110 kW (150 PS), 55 kWh: Up to 349; CUPRA Born 150 kW (204 PS), 62 kWh: Up to 427 km; CUPRA Born 170 kW (231 PS), 62 kWh: Up to 420 km; CUPRA Born 170 kW (231 PS), 82 kWh: Up to 548 km. Range determined on the chassis dynamometer according to the Worldwide Harmonized Light Vehicles Test Procedure (WLTP) in the most range efficient equipment variants for the models mentioned. The actual WLTP range figures can vary depending on the vehicle&#8217;s equipment. In practice, the actual range also varies depending on driving style, speed, use of comfort\/ancillary features, ambient temperature, number of passengers\/loading and topography.<\/i><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>A new model from the unconventional challenger brand CUPRA is sure to play a part here. After all, the Spanish brand recently unveiled its first fully electric vehicle \u2013 the CUPRA Born.<\/p>\n","protected":false},"author":30,"featured_media":26647,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[75,208],"tags":[],"class_list":["post-28220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-flottenmodelle-en","category-seat-and-cupra-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A Star is \u2026 Born - Volkswagen Group | FleetHub<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.groupfleet.com\/en\/cupra-born\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Star is \u2026 Born - Volkswagen Group | FleetHub\" \/>\n<meta property=\"og:description\" content=\"A new model from the unconventional challenger brand CUPRA is sure to play a part here. 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